Client build
Trade site
PJB Project Joinery & Building — Bolton
Sixteen years of word
of mouth, made searchable.
PJB have built in Bolton since 2010 — 5.0 on Google, two directors still on the tools, every trade in-house. Their reputation travelled by recommendation and barely existed online.
The work is the proof, so the work leads. Twenty-two projects across eight filterable categories — if someone only wants to see bathrooms, they see bathrooms. Each one shot on site, captioned and categorised rather than dumped into one scrolling wall.
Underneath sits nine service pages built for how people actually search — kitchen fitters in Bolton, roofing across Bolton, Bury and Horwich — instead of one generic services page competing with everyone.
Every route out is a WhatsApp deep link with the message already written, alongside tap-to-call and a sticky action bar pinned to the bottom of every phone screen. The FAQ answers the cost question straight — extensions from the £30,000s — rather than making people ring to find out.



A trade that lived on recommendation, given somewhere to send people.


















